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Dear Dave:

I am just writing to let you know what a great response I am getting from your letter writer letters! I was having at least one person a week call a week for me to list their house! The letter schedules really helped with Expireds and FSBO’s! When I was too busy to actively prospect I still sent out the scheduled letters and kept getting calls! Please let me know if you come out with another version, I’ll buy it!!

Always at your service,

Thomas J. O’Brien
Realtor Associate
Prudential Rosenberger Realty

Dear Dave,

Just a note to Thank You again for your Letter Writer Program. Our business increased by 85% to 128 units closed in 94. Our numbers are complete and the single most profitable part of our 94 business was your Dave Beson Expired Mail Plan in the Letter Writer Program. We listed 47 expired properties and closed 29 with an average commission of $2990. That’s a Whopping $86,420 in commissions. We continue to make over $10 for every dollar spent on expired mail. We never call them, they always call us.

We send a letter every other day for 20 days. Then the phone rings.

Leslie Edwards
RE/MAX Advantage

Dear Dave:

What a great event! Our Associates were “knocked out” by the tremendous information that you provided at our Private Seminar. We were looking for a way to thank our associates for their contributions that have been made to our company this year. It’s been our best year in history. We are also concerned about the future challenges that we face next year in a market that threatens to change. You ‘ve provided us with a “kick start” that will make it much easier for our Associates to structure and implement their business plans for 2001.

We had over 125 people attend your event. Of that number, approximately 30 were “invited guests” who we hope will join our company in the near future. As a recruiting event, I’ve never seen anything as successful. The comments that we are getting from our recruits are: “my company sure doesn’t do this for me!”‘

You’ve made a lot of friends in Arizona. I wish you great success in your future ventures and hope that we can provide yet another Dave Beson Seminar to our Associates in the future.

Best Wishes,

Howard Lein
RE/MAX Excalibur Realty


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